Donna Ruddell

Business Development Manager, EMEA/APAC

Get to know the people who grow teams at Origina. You will learn about our hiring managers’ career paths and what they look for in candidates during the interview process.

Donna Ruddell, Business Development Manager

Get to know Donna’s favorite:


“You must be the change you wish to see in the world.”

– Mahatma Gandhi

Influential Person

Bob Iger, CEO of Disney

“True authority and true leadership comes from knowing who you are and not pretending to be anything else.” To me, his authenticity sets him apart.



We were so fortunate to witness the Northern Lights – an amazing holiday.


Online Scrabble – and I have two or three games on the go at the same time.

An interview with our hiring manager

What was your first job?

My first job was as a secretary/personal assistant to an architect back in my hometown of Basingstoke, U.K. I enjoyed many years there and learned a lot about business, building relationships with clients, and got to meet some very interesting people.


What’s a fun fact about you that you’d like to share?

I’m taking flying lessons. I started back in the U.K. with gliders – wow, the silence above land! — and now I’ve had lessons in a Cherokee Piper, which is a little noisier, but I love the thrill and bird’s-eye view.


What are your hobbies? What do you do in your spare time?

I read a lot. I love to go swimming (almost every evening) and listen to live music. I have seen some great bands over the years and love discovering new ones. I’m also taking a course to become a certified celebrant.


How is Origina different from any other company that you worked for in the past?

Origina is unique in that it allows and encourages you to be the best version of yourself. I love working with and learning from smart people who give you the time and support you need. Origina has high-performance traits and a culture like no other company. You start the day thinking, “How can I make a positive difference today?” I love the honest and transparent way we do business, how we treat our customers, and how we deliver our service. Origina is inclusive, and everyone here is crucial to our success.


What does a typical day look like as a Business Development Manager at Origina?

No two days are the same in business development. We have a smart and passionate team that covers EMEA and APAC who engage with our prospects and create the right business opportunities both for the prospect and for Origina. I support my team in providing relevant training sessions, improving our craft, supporting their individual and team targets, and also supporting and coaching our team for their future roles at Origina.


What interview tips would you have for someone applying for a Business Development role with Origina?

I would encourage them to research who we are and what we do. Take a look at our core values. At Origina, we promote our values in everything that we do. Ask questions and have a voice in your interview – as you will certainly have one if you join Origina. Let us see and hear your passion, enthusiasm, and curiosity for wanting to change the software world!

Origina is an equal opportunity employer, and we’re proud of our ongoing efforts to foster inclusion in the workplace. Individuals seeking employment at Origina are considered without regard to race, colour, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, physical or mental disability, military or veteran status, or any other characteristic protected by applicable law.