Origina Ltd. is headquartered in Dublin and shares locations throughout the world with its subsidiaries.
DISCOVER ORIGINA’S STORYAntonia Ellis is a global business leader with over 25 years of experience driving growth for some of the world’s most recognized B2C and B2B brands. Her career spans senior roles at Virgin Group — where she oversaw 55 Virgin companies worldwide, including Virgin Atlantic, Virgin Money, Virgin Hotels, Virgin Galactic, and Virgin Media O2 — as well as Diageo, home to Guinness, Johnnie Walker, and Smirnoff; Christian Dior in Paris; and Sainsbury’s in the UK.
Working across the US, Europe, and the Middle East, Antonia has led revenue growth and market expansion across consumer, retail, telecommunications, and technology sectors. At Virgin Mobile UAE, she spearheaded market expansion and introduced disruptive, digital-first commercial models that redefined mobile services across the region.
As Chief Revenue Officer at Origina, Antonia is responsible for Origina’s global revenue strategy, spanning sales, marketing, partnerships, and commercial execution. She focuses on sustainable growth built on customer choice, long-term value, and trust, positioning Origina as a global challenger redefining how enterprises take control of their software environments.
Matt Ryan is a senior commercial and operational leader with decades of experience building high-value customer relationships and driving performance across complex, fast-moving organizations. Known for his ability to combine commercial rigor with strong emotional intelligence, Matt specializes in helping teams and customers unlock value through clear, human-centered engagement.
Throughout his career, Matt has led growth, operational excellence, and customer experience initiatives in senior leadership roles, including Chief Operating Officer positions where he was responsible for strategy execution, large-scale operations, and full P&L ownership. His work consistently focuses on aligning customer needs, organizational capabilities, and long-term commercial outcomes.
As Chief Customer Officer at Origina, Matt is responsible for strengthening customer partnerships, embedding customer-centric thinking across the business, and ensuring Origina consistently delivers measurable value. He is trusted for his ability to architect strategic conversations, navigate complex negotiations, and build durable relationships that support both customer success and sustainable growth.
Stafford Bagot is a global connector and leadership advisor with decades of experience building relationships across business, government, and international networks. His career has focused on executive search, strategic advisory, and cultivating high-value connections that enable organisations and leaders to grow, collaborate, and operate effectively across borders.
Having worked across Europe, Asia-Pacific, and Australia, Stafford brings a truly international perspective to leadership and relationship-building. He has advised senior executives, boards, and institutions on talent, succession, and market positioning, with a reputation for bridging sectors and geographies through trusted, long-term relationships.
As Ambassador for Networking & Connections at Origina, Stafford supports the company’s global leadership team by strengthening strategic relationships and expanding Origina’s executive and partner network. He plays a key role in connecting people, ideas, and opportunities that reinforce Origina’s position as a principled, independent challenger in the enterprise software ecosystem.
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