Thorough knowledge of search ranking and optimization factors and key algorithm updates.
Proficiency in web analytics software (Google Analytics) and keyword tools (MOZ, SEM Rush).
Experience with data-driven SEO analysis and optimization.
Excellent written and oral communication skills.
Past experience producing content for the web specifically, as well as channel-specific knowledge (blog, LinkedIn, Twitter, etc.).
Past experience building audiences either online or offline.
A dual-minded approach: You’re highly creative and an excellent writer but can also be process-driven, think scale, and rely on data to make decisions.
Ability to build and manage relationships internally and externally with trust and integrity
Resilient and flexible mindset and comfort with ambiguity in a high-growth environment