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Smarter Business

Date: November 17th 2010

Venue: National Gallery

In a turbulent economy, companies need to seize every viable opportunity possible. Yet, as the global markets struggle, any margin for error or inefficiency has virtually vanished. Join Origina and IBM for a briefing session at which IBM will share its insights into some of your key business challenges. Designed specifically for MDs and Directors of midsize companies in Ireland, this seminar will give you IBM's vision of what your future IT structures could look like. After the briefing, we hope you'll join us for a chance to enjoy a glass of wine and take in an exclusive private tour, featuring the Gallery's collection of works by Irish artists.

Agenda

2.15 Registration  

2.30 Start  
Introduction – The MD's Dilemma & IBM's Response
Anne Sheehan, Sales Director, IBM Ireland  

The Economic Imperative for Smarter Business in 2011
Dr Mary Keeling, IBM Institute for Business Value  

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IBM Storwize V7000 – a return to form for IBM?

I took some time out of my schedule to attend the storage launch of IBM’s latest and greatest mid-range

storage virtualisation product at the Tate Modern Museum in London last week. I was curious to see what was behind all this new marketing steam train of a new era in storage management. IBM hasn’t exactly set the world on fire over the course of the last number of years in the storage mid-range market, opting to OEM other technologies as part of the brand rather than develop their own IP. After all, IBM is a services company these days you know!

In a very low-key (squashed!) setting, there was a plethora of build up storage updates and announcements leading up to the new storage launch. After a short mid-stream break to waken up the sleepy audience, it was onto the big announcement of the day – the IBM Storwize V7000. The presentation was over in a flash, and even through Barry Whyte was on hand to give a hands-on demo of the new “child's play” management interface – the whole affair was a bit lacklustre – however, there was enough content to make us all sit up and listen as to what IBM was doing in this space. As an avid researcher and follower of trends in the data storage market, it's rare enough that a new storage product gets me excited – but this one did!